The merino is one of the world's most ancient breeds of sheep. And one of the toughest.
Very different to a regular sheep who chews grass in the lowlands, our merino live in the extremes of New Zealand's Southern Alps. Regular sheep would freeze to death up there.
But the merino's fleece is built for extremes - breathable in summer, insulating in winter, yet exceptionally soft and lightweight.
We've pioneered the use of merino wool in the wilderness since 1994, and now we've fused nature and technology to create merino layers for the outdoors, for performance sports, and for the city.