Smartwool - Women's Socks
Fun stripes and colors make this sock appropriate for every day of your go-go-go life. With a supportive arch brace and full cushioning, theSmartwool's Jovian Stripe is made using WOW technology.Read more
WOW (Wool on Wool) Technology
How do we make SmartWool smarter? Try adding more SmartWool! WOW technology adds an additional layer of 100% SmartWool Duroyarn in the High Impact Zones to give the new PhD sock line up to 30% more durability. More wool is better in a bunch of ways. It increases durability, performance and comfort. And since WOW reduces nylon content, your long-lasting socks move moisture better and control temperature and odor more effectively as well. Last but not least, more wool means a more sustainable sock. Because wool is a renewable resource after all, and nylon isn't.